Director, Editorial
"Open to Current Employees Only"

About Sandy Hook Promise 

Sandy Hook Promise (SHP) envisions a future where all children are free from school shootings and other acts of violence. As a national nonprofit organization, SHP’s mission is to educate and empower youth and adults to prevent violence in schools, homes, and communities. Creators of the life-saving, evidence-informed “Know the Signs” prevention programs, SHP teaches the warning signs of someone who may be in crisis, socially isolated, or at-risk of hurting themselves or others and how to get help.  

SHP also advances school safety, youth mental health, and responsible gun ownership at the state and federal levels through nonpartisan policy and partnerships. SHP is led by several family members whose loved ones were killed in the tragic mass shooting at Sandy Hook Elementary School on December 14, 2012.   

SHP has experienced tremendous growth since its inception more than a decade ago. SHP has trained more than 31 million youth and adults in the signature Know the Signs programs, won two Emmy Awards for Outstanding Commercial with our provocative PSA campaigns, and passed bipartisan legislation under every U.S. president since 2013. And the organization, its reach, and impact are expanding quickly.  

Truly this is life-saving – and life-giving – work. You can help more people understand that gun violence is preventable when we know the signs. Come tell this organization’s powerful story and share its research-informed approach to cultural change.  

For more information, visit www.sandyhookpromise.org 

About the Role 
"Open to Current Employees Only"

The Director, Editorial will lead the development and execution of a comprehensive editorial and content marketing strategy. The Director will craft compelling, multi-channel content that brings to life SHP’s unique approach to violence prevention—highlighting stories of impact and driving engagement among our key audiences, including supporters, donors, advocates, and decision-makers. 

The Director, Editorial will manage our internal and external messaging, editorial calendar, and asset development. From marketing campaigns to advocacy efforts, you’ll ensure that content across all touchpoints is on-brand, aligned with our voice, and supports our broader strategic goals. 

This role is highly cross-functional, working closely with colleagues in Communications, Marketing, Advocacy (Action Fund), Development, Business Development, and Program teams. This Director will manage one direct report and play a leadership role in supporting content across the organization. 

Job Responsibilities (include but are not limited to):

• Create, lead, and implement editorial strategy based on organizational goals and Marketing objectives. 
• Collaborate cross-functionally on strategic planning, messaging, production, distribution, and measurement of all editorial assets. 
• Own, track, and measure the organization’s storytelling function, including sourcing, capturing, archiving, upcycling, and recycling content. 
• Research, write, edit, and optimize stories, toolkits, resources, and content packages with strategic, audience-centric messaging. 
• Monitor and leverage trends in internal and external communication strategies to strengthen engagement and influence priority audiences. 
• Serve as primary omnichannel Marketing lead on all Call-to-Action and org-wide campaigns to ensure integrated plans are developed and executed.  
• Develop and produce monthly reports to evaluate ROI and refine SHP’s editorial strategies based on time/effort tracking, internal use, external amplification, and audience engagement/conversion. 
• Manage, coach, and mentor one direct report. 
• Other duties as assigned 

Desired Skills and Experience 

• Bachelor’s degree in a relevant discipline is required. 
• 10+ years of experience in a role focused primarily on PR, communications, media relations or related journalistic experience.  
• Strong solutions-oriented and creative thinking, analytical skills, and ability to translate complex ideas into easy-to-understand content and assets. 
• Demonstrated writing, editing, and proofreading skills required. Familiarity with AP Style Guidelines is essential.  
• Excellent verbal, written, and interpersonal communication skills. 
• Demonstrated ability to collaborate with both internal and external stakeholders and deliver on shared goals -- on time and on budget. 
• Ability to work independently and prioritize projects in a fast-paced environment with competing deadlines and deliverables. 
• Embraces and values diversity of all kinds, does not shy away from it, is open to conversations about racism and equity, and is comfortable working cross-culturally and cross-community. 
• Proficient at using Microsoft Office; familiarity with Cision is a bonus. 
• A commitment to SHP’s mission and values. 

Instructions to Apply 

• Cover letter and resume as one document required. 
• Send 2-3 writing examples. 
• Internal applicants and SHP Volunteers have until Wednesday, July 16, 2025, to submit their application. Please email TA & HR once you have applied.

Benefits and Salary Range  

The salary range for this position is $93,000 - $103,000.  

(SHP follows a strict internal rubric to help guide salary placement and ensure equitable pay amongst new hires and current staff. New hires should expect to be brought on at the start of the range, except in extenuating circumstances.)  

SHP offers a competitive benefits package, including: 

• Unlimited PTO 
• Flexible schedules 
• Paid holidays and 10 days sick leave 
• Paid parental leave 
• Health, dental, and vision 
• Employer paid life insurance and short- and long-term disability 
• 401k match 
• Professional development stipend 
• Wellness & mental health support 
• Employer Paid Employee Assistance Program. 

Our organization operates within a distributed workforce, allowing for location flexibility across the country for most positions. We provide remote office support for all staff, which includes a laptop, home office reimbursement, monthly Wi-Fi reimbursement up to $40, and monthly cell phone reimbursement up to $50.   

Equal Opportunity Employment  

SHP is proud to be an equal opportunity employer. We strive to be an employer of choice: where a diverse mix of talented people want to come and do their best work. SHP does not make employment related decisions based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status, or any other protected characteristic. We are focused on promoting multiculturalism and inclusion so that all SHP employees feel valued and respected. We believe deeply that a diverse workforce comprised of people of all beliefs, backgrounds, and life experiences who seek to prevent gun violence and stop the tragic loss of life will make SHP a stronger, more effective organization.